THE African hotel and hospitality industry is demonstrating remarkable resilience and growth despite the challenges posed by the Covid-19 pandemic. According to the recently released 2023 Hotel and Hospitality Industry Confidence Index, participants across the continent are optimistic about the future of the industry. Statista projections also forecast an Average Annual Growth Rate of 8.68 percent for the sector over the next five years, with the hotel market revenue in Africa expected to reach $13.80bn by 2027.
‘This positive outlook on growth in the sector is high on the agenda at the upcoming Hotel & Hospitality Show,’ says Evan Schiff, portfolio director at dmg events, the host of the event. The show will take place from May 18-20 2023 at the Sandton Convention Centre in Johannesburg.
‘Registrations are open to attend, and there are many exciting features this year catering to the hotel, hospitality and design industry, including seminars, competitions, and exhibits.’
The Hotel & Hospitality Show promises a complete overview of the hospitality industry, covering everything from challenges to innovations and sustainability initiatives. Esteemed brands, including Tork, Posiflex, and Sheraton, and returning landmarks like the Sustainability Pavilion by Hotelstuff/Greenstuff, will be exhibiting. Panel discussions will address key issues such as energy constraints and building a diverse workforce.
The show will also offer a range of exciting events and competitions. The Southern African Housekeepers League of Champions aims to showcase the vital role that hotel housekeeping teams play in the industry. The Global Pizza Challenge’s 14th edition will also be a highlight of the event. The Hotel GM Forum, a closed event, will also be making a comeback, offering a platform for industry leaders to discuss pertinent issues and network.
‘The show, now in its sixth year, continues to promote growth in the sector, connecting brands with hospitality buyers across Africa and encouraging networking opportunities,’ says Schiff. A sizable 87 percent of attendees at last year’s show planned to visit this year. Visitors include distributors and agents, hotel, lodge and resort representatives, product manufacturers, food service and food manufacturers, importers and exporters, restaurateurs, and more.
‘Key buyers and decision-makers from around the world attend, ensuring that global trends and insights combine with local vision and trends. We encourage B2B matchmaking and look forward to this year’s show, where inspiration and cross-border collaborations will thrive,’ Schiff adds.
The Hotel & Hospitality Show provides an excellent opportunity for brands to showcase their products and services, industry leaders to network and discuss key issues, and participants to gain valuable insights into the future of the African hotel and hospitality industry.