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Op-ed: Africa must own its digital future

Africa must stop exporting its data and importing its value at a premium if it is to secure lasting power in the AI age, writes Ojo Emmanuel Ademola

by Editorial Staff
3 weeks ago
in Technology
Reading Time: 7 mins read
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African technicians inspecting network cables and server equipment inside a PAIX data centre

African technicians work inside a PAIX data centre as the continent seeks greater control over its data, cloud infrastructure and artificial intelligence economy.Image: PAIX Data Centres via Africa50

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Keypoints:

  • Africa must retain more value from its data
  • Local cloud and AI infrastructure are essential
  • AfCFTA can strengthen continental digital power

MICROSOFT’S first public country-by-country tax report has revealed far more than the fiscal structure of one of the world’s largest technology companies. It has offered a rare glimpse into the economic architecture of the global digital economy and the widening distance between where value is created, where profits are recorded and where taxes are ultimately paid.

The disclosure should matter deeply to Africa. It raises fundamental questions about digital sovereignty, artificial intelligence governance, data ownership and the continent’s long-term economic security. As data, algorithms, cloud infrastructure and intellectual property become defining sources of global power, African countries must decide whether they will remain markets for technologies created elsewhere or build the capacity to own, govern and profit from their digital resources.

Transparency exposes a deeper imbalance

Microsoft published its report under European Union public country-by-country reporting rules, which require qualifying multinational companies to disclose revenue, profits, employee numbers and taxes paid across specified jurisdictions.

An analysis of the figures showed that Ireland accounted for about 38 percent of Microsoft’s worldwide profits covered by the report, despite hosting only around three percent of its global workforce. Microsoft maintains that it complies with every applicable tax law and argues that country-level figures require wider context, including investment, employment, functions, assets and business risks.

The disclosure does not, by itself, establish unlawful conduct. It does, however, demonstrate why transparency matters. It allows governments, investors, citizens and researchers to examine whether the geographical distribution of corporate profits reasonably reflects the markets, workers, infrastructure and consumers that help generate them.

For Africa, the central concern is not Microsoft alone. It is the economic system within which multinational digital companies can generate revenue from millions of African users while locating intellectual property, computing infrastructure and substantial portions of their taxable profits elsewhere.

Africa creates value but captures too little

Africa is already an important contributor to the global digital economy. A Google and International Finance Corporation study projected that the continent’s internet economy could reach $180bn by 2025 and potentially contribute $712bn by 2050.

The $180bn figure was a projection rather than a confirmed valuation, but the direction is unmistakable. Digital payments, electronic commerce, streaming services, social media, cloud computing, online advertising and platform-based employment are expanding rapidly across African markets.

Mobile-cellular subscriptions reached about 98 for every 100 inhabitants in the ITU’s Africa region in 2024. Yet connectivity does not automatically translate into ownership.

African users generate data, attention, content, transactions and behavioural insights every day. Much of the commercial value derived from those activities is captured by platforms whose ownership, infrastructure and intellectual property are located outside the continent.

This creates a modern extraction model. Instead of minerals or agricultural commodities leaving Africa in raw form, data and digital activity are converted elsewhere into advertising systems, artificial intelligence models, predictive tools and profitable technology services.

Africa then pays to access products refined from economic activity to which Africans themselves contributed.

Data is a strategic resource

Artificial intelligence has made this imbalance more urgent.

AI systems depend on data, computing power, skilled people, energy and advanced digital infrastructure. Every search query, mobile payment, medical consultation, government registration and social media interaction can contribute to datasets from which commercial and strategic intelligence may be extracted.

Africa, with a population of more than 1.5bn people, contains an extraordinary range of languages, cultures, consumption patterns, health profiles, climatic conditions and economic systems. Properly governed, this data could support breakthroughs in agriculture, public health, education, financial inclusion, logistics and climate adaptation.

Poorly governed, it becomes a resource collected cheaply and monetised elsewhere.

Data is often described as the crude oil of the digital age, but the comparison has limits. Oil is depleted when consumed. Data can be copied, combined and reused repeatedly, allowing its value to multiply.

A single high-quality dataset may support numerous AI systems, commercial services and public policy tools. Whoever controls the infrastructure and expertise required to process that data is therefore positioned to accumulate influence far beyond the dataset’s original purpose.

Africa cannot afford to surrender that advantage.

Build African cloud and computing capacity

Digital sovereignty is the ability of a country or region to govern its data, infrastructure, platforms and critical digital systems in accordance with its laws and development priorities.

It does not require technological isolation or hostility towards foreign investment. It requires bargaining power, resilience and meaningful domestic capability.

Africa currently accounts for less than one percent of global data-centre capacity, although investment is accelerating. Recent projects, including African sovereign cloud infrastructure and the expansion of regional data-centre networks, demonstrate growing recognition of the gap.

African governments should support secure local and regional data centres, sovereign cloud services, internet exchange points, reliable energy systems and high-capacity fibre networks.

Local hosting can reduce latency, improve service reliability and strengthen regulatory oversight. It can also create employment in engineering, cybersecurity, facility management, software development and cloud administration.

However, localisation must not become an excuse for unrestricted state surveillance or protectionism. Sovereign infrastructure must operate within strong privacy laws, independent oversight mechanisms and transparent procurement systems.

Develop indigenous AI capability

Africa cannot rely exclusively on AI systems designed and trained elsewhere.

Global platforms offer powerful services, but they may not adequately understand African languages, informal economies, cultural contexts or social institutions. Systems trained mainly on non-African data can reproduce bias, misinterpret local realities and exclude communities whose languages and experiences are poorly represented online.

African universities, technology companies and research institutions should receive greater support to develop local-language models, public-interest datasets and AI applications suited to African conditions.

This includes models for crop management, disease surveillance, climate forecasting, education, transport and financial inclusion.

The continent must move from being primarily a consumer of artificial intelligence to becoming a producer and co-owner of AI technologies. That transition will require research funding, affordable computing capacity and partnerships that guarantee African institutions a meaningful share of intellectual property.

As the cost of advanced AI systems continues to rise, public investment and carefully structured private partnerships will become increasingly important.

Invest in talent before the gap widens

Infrastructure without human capability will not deliver sovereignty.

African educational institutions must expand training in data science, cybersecurity, machine learning, cloud engineering, semiconductor technology, digital law and AI ethics. Governments should support university research, vocational programmes and continuing professional education.

The objective should not be limited to producing workers for multinational technology companies. Africa must cultivate founders, researchers, policymakers and engineers capable of building and governing indigenous digital systems.

The continent’s young population offers an enormous opportunity, but a demographic advantage is not automatic. Without investment in education and employment, it can become a source of frustration and exclusion.

Digital sovereignty begins in classrooms, laboratories, innovation hubs and research centres. It begins by giving young Africans the resources to shape the technological systems that will increasingly govern their lives.

Tax value where it is created

Tax systems designed around factories, offices and physical goods are poorly suited to digital companies capable of serving millions of customers without maintaining a substantial conventional presence in each market.

African countries should continue participating in OECD negotiations, United Nations tax discussions and African-led efforts to reform international taxation. The goal should be to ensure that countries in which users, consumers and economic activity generate digital value receive a fair share of taxable revenue.

Governments must also strengthen domestic tax administrations. New rules will achieve little without skilled auditors, reliable digital systems and the capacity to examine complex transfer-pricing and intellectual-property arrangements.

Transparency should become part of this reform. Major digital companies operating in African markets should disclose meaningful information about revenue, profits, employment and taxes at country level.

Such disclosure would allow governments and citizens to evaluate corporate contributions without relying on broad regional figures that may conceal significant differences between markets.

AfCFTA can create continental leverage

No African country can negotiate with the world’s largest technology companies as effectively as a coordinated continent.

The African Continental Free Trade Area offers a platform for harmonising digital regulations, cybersecurity standards, consumer protections and cross-border data rules. Its Protocol on Digital Trade seeks to establish common principles capable of supporting a more integrated African digital market.

Recent efforts to build an AfCFTA digital trade backbone illustrate how shared systems can reduce fragmentation and make cross-border commerce more efficient.

A unified market would give African companies greater scale while increasing the continent’s bargaining power in negotiations over taxation, cloud infrastructure, artificial intelligence and platform regulation.

Fragmentation benefits the largest external companies because they can navigate differences between national rules more easily than African start-ups. Harmonisation would give domestic businesses a fairer opportunity to expand across borders.

Cybersecurity is part of sovereignty

As economies digitise, critical infrastructure becomes more exposed to cyberattack.

Banks, hospitals, electricity networks, telecommunications systems and government databases require stronger protection. African countries need properly resourced cybersecurity agencies, regional information-sharing arrangements, incident-response teams and mandatory security standards for critical operators.

Cybersecurity must also be incorporated into procurement. Governments should know who can access public data, where systems are hosted, which subcontractors are involved and how breaches will be reported.

Digital sovereignty without cybersecurity is an illusion. A country cannot claim control over digital assets it cannot adequately protect.

Africa must choose its position

The global economy is shifting from physical assets towards data, algorithms, software, cloud infrastructure and artificial intelligence models.

The countries that build institutions around these assets will shape the rules of the emerging economy. Those that fail to act risk becoming digitally dependent, economically vulnerable and strategically exposed.

Africa possesses talent, creativity, demographic weight and a growing innovation ecosystem. What it lacks is not potential but sufficient scale, coordination and urgency.

The continent must invest in infrastructure, develop indigenous AI systems, strengthen digital taxation, educate its workforce and govern data as a strategic resource.

The choice is becoming stark. Africa can remain a supplier of raw digital value and a customer for technologies produced elsewhere, or it can become a sovereign participant in the twenty-first-century economy.

That decision is being made now.

Professor Ojo Emmanuel Ademola is the first  African Professor of Cybersecurity and Information Technology Management, Global Education Advocate, Chartered Manager. He is also  UK Digital Journalist and a Contributing Editor at  Africa Briefing Magazine, Strategic Advisor & Prophetic Mobiliser for National Transformation, and General Evangelist of CAC Nigeria and Overseas

Tags: AfCFTAAfrica digital sovereigntyartificial intelligencedata governancedigital taxationMicrosoft tax transparency
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Editorial Staff

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