Keypoints:
- Calls to invest in factories
- Criticises luxury jet spending
- Says industry creates local jobs
AFRICA’S richest man, Aliko Dangote, has urged wealthy Nigerians to put their money into factories that create jobs rather than private jets and luxury cars. His comments, reported by the Nigerian newspapers Punch and ThisDay, suggested that luxury spending by the country’s elite could instead drive local industry and expand supply chains.
Factories instead of luxury cars
Punch quoted Dangote telling an audience: ‘If you have money for a Rolls-Royce, you should go and put up an industry in your locality or anywhere in Nigeria where there is a need.’ He argued that personal wealth would have a greater long-term impact if directed into productive sectors instead of assets that add little to domestic growth.
Nigeria continues to face high unemployment and slow industrial expansion, with manufacturing seen as one of the few sectors capable of creating large numbers of jobs. Dangote framed industrial investment as a responsibility for those with resources, saying private capital can reshape communities beyond government programmes.
‘Those private jets should be industries’
Punch also reported Dangote expressing frustration at the number of private jets owned in the country. ‘Everybody has a private jet. Those private jets should be industries so that we can create jobs,’ he said, in comments carried by the newspaper. He linked private aviation to a status-driven wealth culture, arguing that factories and processing facilities would create skills, value chains and long-term opportunities.
ThisDay highlighted the remarks as a direct challenge to Nigeria’s economic elite. According to the newspaper’s reporting, Dangote believes that locally built factories could rejuvenate town economies, reduce imports and open opportunities in supply networks from logistics to agribusiness.
A wider debate on wealth culture
The call taps into a wider national debate over how private wealth can support economic development. Imports of luxury cars and the rise of private aviation have accelerated among high-net-worth Nigerians, becoming markers of status. Critics argue that the trend stands in contrast to gaps in infrastructure and slow progress in industrial investment.
Economists note that manufacturing still faces barriers including power supply, logistics costs and access to finance. While private capital has flowed into real estate, aviation and consumer services, deeper investment in processing industries remains limited.
Model of local investment
Dangote’s appeal carries influence because his own group has invested heavily in domestic manufacturing, including a major oil refinery, fertiliser plants and cement operations. Supporters say such projects have reshaped sectors and supported jobs across supply chains.
However, some analysts point out that industrial growth requires strong incentives and a predictable policy environment. They note that Nigeria’s wealthy may prioritise factories if clearer strategies reduce the risks involved in large-scale manufacturing.
While Dangote did not present a detailed policy plan, his message suggests that individual spending decisions by Nigeria’s elite could help reposition the economy towards job creation and long-term growth.


























